Proud Oracians

In 1970, Guy Taillieu founded the Ostend Research and Applications Company, Orac for short. From Ostend, he experimented with new materials, especially polyurethane and explored ways to connect technology with interior design.

The early years were challenging. New materials still had to prove themselves, and the market was cautious. But anyone who knew Guy knew that perseverance was second nature to him. His curiosity, entrepreneurial spirit and sense of aesthetics laid the foundation for the Orac we know today.

From material to design: the evolution of our products

In the 1980s, the focus increasingly shifted toward architectural elements. Profiles such as R10 and C200 shaped Orac as a brand. The real breakthroughs, however, came through technological innovation:

1992 | Flex-technologie

For the first time, profiles could effortlessly follow curved walls. A breakthrough that remains hugely popular to this day. 

2000 | Duropolymer®

A strong, impact-resistant extrusion material that enabled an entirely new product category: skirting boards. A true game changer that also fueled international growth with a second production and logistics site in Slovakia.

2018 | 3D wall panels

With W108 Zigzag, a new generation of wall panels emerged, bringing walls to life rather than merely outlining them. Hill, Valley and Bar followed later.

2023| 3D in Duropolymer®

Harder, stronger, and up to 260 cm long, suitable for intensive use and contemporary design.

Innovation was never technology for technology’s sake. It always came down to one question: how can we make the interiors of tomorrow more beautiful, simpler and smarter?

Over the years, Orac evolved from a decoration brand into a full-fledged design brand. Collaborations with designers such as Jacques Vergracht and Xavier Donck introduced innovative styles, while indirect lighting profiles and clean modern lines became our contemporary signature.

In 2024, the time was right for a clear choice: "Orac Decor" became simply "Orac". Simpler, stronger, more international. A name that better reflects what we do and where we are heading.

Our work does not stop at aesthetics. We want to create solutions that are not only beautiful today but also responsible for tomorrow. That is why, in recent years, we have invested in CO₂-neutral operations in Ostend and Lipany, the transition to plant-based and recycled raw materials, and ambitious goals that go beyond mandatory requirements.

In addition to being good for the planet and good for people, we also focus on being good for the community by supporting projects that strengthen individuals and communities. This commitment was further expanded two years ago through the King Baudouin Foundation.

For us, sustainability is not a separate chapter. It is embedded in every decision we make.

Behind every product, innovation and detail lies one constant: our Oracians. With around 400 employees in Belgium, Slovakia, and beyond, they bring their expertise and passion every day to support our partners. They think along. They seek solutions. They elevate projects. Their craftsmanship defines who we are, yesterday, today and tomorrow.

Today, Orac is present in more than 90 countries and continues to grow every day. Yet our core values remain unchanged: attention to detail, love for craftsmanship, curiosity about new materials and the desire to give every space its own personality. Because in the end, it all comes down to this: transforming interiors in a way that is simple, beautiful and sustainable.